Product Category: Top -> Business & Economy -> Bus/Econ: Media/Advertising
Behind News Topics: Advertising
Author: Nicolas Brasch
Illustrator: Amy Hunter
Illustrator: Amy Hunter
| Retail Price: | $29.95 |
| Betabooks Price | $23.96 |
ISBN: 9781442512337
Format: Hardback
Published: May 2010
Published By: Pearson Education
Stock Availability
Titles that are READY TO SHIP will be sent from our warehouse within 2 business days while stocks last. Click here for more details.
Published: May 2010
Published By: Pearson Education
Stock Availability
Titles that are READY TO SHIP will be sent from our warehouse within 2 business days while stocks last. Click here for more details.
Product Description
Advertising is communication that aims to persuade consumers to buy the products and services being advertised. With advertising, the owners of the products and services have to pay to place their ads in magazines, on TV, online, or wherever else they appear.