Big Brands: Amazon

Product Description

Find out how Amazon grew from an innovative way to sell books into a giant of the technology industry in such a short space of time. Big Brands: Amazon looks at: The brightest business minds behind Amazon's meteoric rise. The technological innovation driven by Amazon, from the Kindle to the Fire Phone. What the future might hold for Amazon, from drone delivery to space travel! From the battle for eBooks to the company's marketing strategies, this is a fascinating look at Amazon, and at the eCommerce industry as a whole.

Australian Curriculum:

• Economics and Business - Knowledge and Understanding