Big Bang Disruption: Business Survival in the Age of Constant Innovation The

Product Description

Big Bang Disruption presents a startling new framework for understanding how tech innovations can devastate a company or industry seemingly overnight. Larry Downes and Paul Nunes offer critical insights and strategies companies can use to protect themselves against the next big thing.

Downes and Nunes detail the five stages of big bang innovation for both entrants and incumbents. They show leaders how to foresee the next big bang disruption that might be headed their way and take action before it's too late.